Why Armholes Matter

Effect of Armholes by imogenl featuring long sleeve tops How the sleeve is cut and fits into a top or jacket can change the way a garment appears on your body.  If you have a deeper, lower cut armhole, this will add some bulk to your chest region, so is great for women with narrower [...]

Creating Focus on Your Assets

Focal points are created by detail on clothing – whether it’s colour, shiny fabrics, pockets, distressing on jeans, ruffles, pattern, belts, beading or jewellery. You can use detail to draw attention to your assets and away from areas you’d rather people didn’t notice. Focus on Your Assets by imogenl featuring Lipsy   You can see [...]

How to Make Your Upper Arms Look Slim

Cybill from Sorting it Out asked how the woman who doesn’t want to show off her upper arms can look stylish and hide this asset. Options are: 3/4 sleeves – they cut off the arms at a slim point and make the whole arm look slimmer. Alternatively, try a slightly shorter sleeve, that still covers [...]